Pele: Brazilian soccer player whose talent and world cup championships make his autograph and memorabilia more valuable year after year.
PPV: Pay per view; a televised event available to those who purchase the rights to watch it, such as a boxing match.
promotional tickets: A group of tickets for an event set aside by the organizers to give away in contests and other opportunities to create interest.
rally cap: A superstition among baseball fanatics in which one wears a ball cap inside-out in order to help their team come from behind late in a game.
replica: A copy of an object or document that is virtually indistinguishable from the original.
retire: A team tradition in which the team no longer uses a player’s number for other teammates to honor a player’s achievements.
scalping: A form of re-selling event tickets at a rate much higher than the face value.
Sotheby’s: London-based auction house famous for auctioning off Barry Bonds’ 756th home run baseball.
supporter: An alternative term for a fan, often used in Europe.
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